Influencing HCP attitude and behavior
- Periodical visits to HCP’s in hospitals, health clinics, private clinics and private hospitals to establish strong relations and become preferred brand with HCP’s
- With the appropriate level of scientific/commercial argumentation and relationship development, convince HCP’s to recommend or prescribe our products and brands
- Ensure all doctors/HCP/KOL receive the right message, information, clinical studies and samples
- Sell / explain the benefit of our product to the HCP
- Continuously find ways to improve service and relationship with HCP
- Conduct group meetings for HCP’s and suggest speakers for round tables/events
- Network with key customer groups and Key Opinion Leaders
Area Management
Identity business opportunities within respective area and evaluate learning’s to develop business initiatives and tactics to realize the sales potential
Implement “weekly call cycle” in constant coordination with direct manager
- Understand and respond to competitive activities and initiate and recommend actions to counter-act these in order to help protect our market position
- Plan and allocate resources to optimize cost effectiveness of operation and maximize efficiency
- Prepare the samples and prescription pads / brochures to accommodate HCP’s requests
- Maintaining a high level of product knowledge to ensure the ability to understand and explain all product information and hand outs and answer any question from HCP
- Following up customer queries/complaints
- Review business plan in line with cycle objectives on a quarterly basis with the Supervisor
- Keeping within agreed budgets
- Compile and submit reports on promotional activities in accordance to established formats and schedule
- Ensure availability of the portfolio and monitor stock turn in pharmacy channel
- Ensure that all business is conform to the WHO and local government code of ethics for infant formula products
- Conducting seminars and detailing nutrition education activities
- Daily database management and compliance with administrative procedures & processes
- Daily and weekly reports and time plan sheet preparation
Foreign Language:
- Fluent in English and Arabic (Writing, Reading, Communication)
- Kurdish is considered as an advantage