Job Description
Roles & Responsibilities
Role Summary
- Own talabat mart country trade campaign strategy and calendar in alignment with country commercial lead.
- Plan, project manage and measure all talabat mart campaigns.
- Work closely with Category and Grocery Marketing on opportunities to grow sales and surface assortments and promotions.
- Support in management of creative production for trade-driving campaigns
- Set up media assets in app inc. campaign landing pages, banners, boosted SKUs
- Plan and execute tailored and targeted campaigns to drive growth
- Coordinate between commercial teams and marketing teams to align on featured promotions and products.
- Proactively recommend and support in the development and implementation of new strategies to boost volume growth, while keeping margins on target
- Analyze all on-going campaigns, including daily tracking of performance and budget management
- Execute all aspects of the life-cycle management process.
- Conduct and implement a competitive intelligence and market insights review process
- Analyze data sets to identify consumer and market trends, and suggest high impact growth strategies
- Work with the Marketing team to develop content to drive brand awareness, sessions, new customer acquisition and orders
- Work with CRM and Performance teams to identify and track campaign success in delivering business objectives, analyze relevant data streams to lead improvements
Desired Candidate Profile
What s On Your Plate?/strong> /p>
- Atleast 3 years of experience in campaign management/ marketing/ category management within E-commerce/ FMCG/ Grocery retailers/li>
- Good Communication and interpersonal skills/li>
- Proficiency in MS Excel/li>
- Proficiency in English, Kurdish and Arabic/li>
- Strong analytical skills, experience with data visualization software is a plus (Looker, Tableau)